Have you heard of...?

When looking into my media investigation on Piracy I came across 2 very good alternatives to iTunes and great sources of listening to music. I was wondering if other people had heard of them as well, or even used them, so I set out to find out if my target audience had.

Not surprisingly with Spotify now being supported on the Ipod Touch and Iphone as well as numerous mobile phones a large majority of people had heard of spotify. A few even used it.

Not surprisingly with Spotify now being supported on the IPod Touch and IPhone as well as numerous mobile phones a large majority of people had heard of Spotify. A few even used it.

On the other hand only 1 person questioned had heard of We7.com. Not surprising considering I hadn't heard of it until doing some research into alternatives to Spotify myself. Even though, in concept, it offers the same things as Spotify for PC / Mac users with it being a radio station very few people would have ever run into it.

What this shows us is that with the internet age being what is and the easy ability to stream music more and more people are hearing of these alternatives to buying music. Why pay for an album when you can simply listen to a small advert instead for free? Spotifys monthly payment concept to remove the adverts may take hold or it may not. Personally I don't see it doing so since I rarely spend more than £10 bi-monthly on music let alone £20.

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